The recent launch of the .CLOUD domain extension has been a tremendous opportunity for tech companies, SAAS companies, and other cloud-related businesses large and small to enhance their brand, broaden their market reach, and stay relevant. But nobody said that this TLD is only for tech companies or SAAS. In fact, this new top-level domain has gathered some steam through fashion, food, and even social media marketing tools.
A .CLOUD domain can contribute positive benefits to the right business or organization. We’ve defined some examples and found alluring statistics leading to where your business or customers could fit .CLOUD into your business and marketing plan.
Software companies moving to SaaS
By 2018, 59% of the total cloud workloads will be Software-as-a-Service (SaaS) workloads, up from 41% in 2013. Global SaaS software revenues are forecasted to reach $106 billion in 2016, increasing 21% over projected 2015 spending levels. Transitioning your software company to a SaaS cloud-based model with a supporting TLD will help your brand gain authority in your industry, putting your company in a position to “run with the big dogs” of SaaS. Because SaaS companies grow faster, are more agile, and have more predictable revenue, your software company on the .CLOUD will see notable branding with a memorable image, seared into your customers’ minds.
Any business to imply/convey cloud computing service availability
More enterprise workloads moved to both public and private cloud over the last year, with private cloud growing faster. The number of enterprises running more than 1,000 virtual machines (VMs) in the public cloud increased from 13 percent to 17 percent, while those running more than 1,000 VMs in the private cloud grew from 22 percent to 31 percent. The private cloud growth in workloads also may include long-standing virtualized environments that have been enhanced and relabeled as a private cloud.
With the increase in cloud computing software and active users, make your client base aware of the services you offer with an easy to remember and fun way to brand your software using the .CLOUD top-level domain.
Personalize support channels
Create personalized emails for your cloud team
On .CLOUD nine
According to .cloud Head of Registry Operations Francesco Cetraro, “.cloud was one of the most eagerly awaited TLDs on the market, so it had high expectations” and is happy to see its hard work pay off. After its first hours peak with the pre-registration pre-orders coming in, he said the level of incoming orders remains “quite high”. With the first week seeing over 30,000 registrations for this TLD, there’s no doubt you can find your place here on .CLOUD nine too.
For every type of company, either looking to move to the cloud, offering SaaS or just re-brand an already well-known name, there are many ways to use the .CLOUD domain extension through various approaches to your company brand and marketing intentions. Our account managers are more than happy to discuss at 1-425-274-4500 or email at firstname.lastname@example.org for details.