Building a strong eCommerce identity is crucial for businesses looking to compete in the online marketplace. It encompasses elements such as brand image, values, and reputation, which help businesses create an emotional connection with their customers and differentiate themselves from competitors. However, creating a compelling brand identity can be challenging and, for small eCommerce businesses, […]
ICANN77 brought the community to Washington DC for a four-day policy-focused meeting. While the remote participation services continue to be robust and accessible, in-person participation has a certain special something, and I was grateful for the ability to attend in my physical form. Let’s take a look at some of the policy updates coming out […]
Our most recent Tiered Access update introduced the ICANN Community’s pilot project for a central intake point for registration data disclosure requests. Now called the Registration Data Request Service (RDRS), this pilot is intended to help gather volume data to inform the ICANN Board’s decision about building a permanent, more feature-rich centralized data request system. […]
The creator ecosystem is experiencing a period of dramatic change. Creators and influencers are rapidly re-writing the world of branding, e-commerce, and entrepreneurship. For those in the business of helping individuals establish an online presence, this shift presents a major opportunity worth pursuing. The state of the creator economy Remember when Instagram was for sharing […]
From singing lessons to printing, there’s no shortage of products and services people are searching for online. The convenience these online service providers offer has fundamentally changed consumer behavior. While the pandemic may have familiarized most of us with work and school from home, the popularity of online services like meditation apps, and skill share […]