It's personal - Whether you use it to show off your holiday photos or as an online portfolio, your .name domain is an easy way to express yourself online.
It's global - It will be a new global standard for personal Web addresses - in exactly the same way as .com is for business, so you'll be part of a worldwide family of users.
It's non-commercial - No companies or third parties are mentioned in your domain.
It will develop into a unified 'digital identity' - Soon it could be a secure repository for personal information and a way of shopping online without giving out your financial details. |
